You have to admire the Aflac duck and how far the brand has come in a very short period of time. Kaplan Thaler Group deserves kudos for creating a brand mascot that isn't creepy and/or kooky. One that is fun and cool. The "Aflac" quack is part of everyday lexicon. You look forward to how they're going to execute the next spot to keep the Aflac duck fun, interesting and relevant.
August 18th is the day I've been looking forward to for a couple of months. Author Joseph Finder's newest book, Vanished, is being released today. You can be sure I'll be at Barnes and Noble picking up a copy.
Who doesn't have an affinity for one type of shack or another? The B-52s made it famous with their signature tune, Love Shack; restaurateur Danny Meyer with his upscale burger joint, Shake Shack, and noted New England Chef Jasper White with his chain of Summer Shack restaurants throughout New England. There's something about a shack that's romantic, intriguing and inviting. There's even the lovable Shaquille O'Neal, better known to everyone as "Shaq." The man of many nicknames, all given to him by himself. You've got to love someone who nicknames himself. Anything "shack" exudes a sense of coolness and the spirit of being alive. That's why it has been so fascinating to watch the recent developments with the rebranding of RadioShack.
